Materiel Matters

LA BASE FACE TO PHASE

2010-05-21T12:38:00.000+08:00

After all the hardwork we've put in to organize this campaign , the result is finally out! I thought the Materiel Team did a great job though this campaign was planned in such a short period of time. However, with some problems that occured and some miss-comunnications, We still managed to pull it through and made this campaign a succes! Two thumbs up for Materiel Team and the people involved! =)

Here you go, the final artwork of the campaign.

Thanks again to all the selected and pre-selected individuals, for your support and time! It is an honor for Materiel to have your support!.

As for the Prizes, we will contact you next week to let you know when you can collect your products.

Regarding the photos, we will be sending it out next week as well.

If you have any queries , please do not hesitate to write to us at materiel.pavilion@gmail.com

Thanks. =)

Pre- Selected for LA BASE Face to Phase Campaign

2010-05-20T01:02:00.000+08:00

Here are the 12 pre-selected individuals for the campaign. This 12 individual includes some of the country's most well-known and talented individuals. we are honored that we are able to have them in our campaign!.

Admir Caluk

Friend of Materiel

Azlan Izkandar

National Squash Player

Cris Yong

Fashion Stylist

Danny Lim

Ford Model Winner

Dr.Denim Friend

Farhan

Student

Khoon Hooi

Fashion Designer

Ming Wong

Hair stylist

Royce

MyFm Dj

Samuel

Fashion Editor for Men's Uno Magazine

Shruthi

Singer

Sue Ann Chong

Editor of Tongue In Chic

William kee

The Star Clove Editor

THANK YOU!!

2010-05-20T00:30:00.000+08:00

You Came, You Posed, and You Conquered! Finding the city's freshest faces for the
LA BASE Face to Phase campaign, we were optimistic, but you
have surprised even the most enthusiastic of us.

From industry insiders to college style-sters, from national sports stars to
the hip kid on the street - you represent everything we love about fashion
as we leave our footsteps on the scene.THANK YOU for being who YOU are

2010-05-20T00:26:00.000+08:00

Here attached are more photos of the chosen individuals for LA BASE FACE TO PHASE!

Ning Khang

Ravindran

Craiggy Loh

Pauline Chan

Jin Tham

Hilda Tiolanda

LynnD' Ong

Azizah Azmi

Alby Thum

Michelle Cheok

Albee Chin

Kelvin

Bryan Eng

Haze Long

2010-05-19T12:10:00.000+08:00

Congratulations!Here is 12 chosen individuals from the 45 faces of LA BASE FACE TO PHASE campaign. Are you excited to see more? We will unveil 6 photos each time. Stay Tuned!!

2010-05-13T15:52:00.001+08:00

HOllA!-Many thanks to the people who made it to the LA BASE FACE TO PHASE -Face search audition yesterday. Your support towards us is greatly appreciated. We hope that you had fun! If you are one of the selected individual, CONGRATULATIONS! you will recieve an invitation to our Launch on the 20th of MAY ( Thursday).So, look out for the invitation letter coming to you by next week!

For those who did not get the invitation to our Launch, you may have your pictures of the shoot. Please write in to materiel.pavilion@gmail.com . Your support is greatly appreaciated!

To the Pre-selected guest,

Admir Caluk, Friend of Materiel
Azlan Izkandar, National Squash Player
Cris Yong, Stylist
Danny Lim, FORD Model search winner, Dr.Denim Friend
Farhan, Student
Khoon Hooi, Fashion Designer
Ming wong, hair stylist
Royce, MyFM DJ
Samuel, Fashion Editor of Men's Uno Magazine
Shruthi, Singer
Sue Ann, Fashion Editor, Tongue In Chic
William Kee, Fashion Editor, Star Clove.

Thanks for supporting us in this campaign and you will be receiving an invitation to our Launch on the 20th of May 2010 by next week.

LA BASE FACE TO PHASE

2010-05-06T22:41:00.000+08:00

LA BASE

Face to Phase - Face Search.

Come join us at the audition for Materiel's first ever home grown label, LA BASE face search. A search for 45 individuals with its own personality and style to be the face of LA BASE!

Audition is open to everyone and there's no limitations. Just bring your own accessories that portrays your own personality and strike your fiercest pose!! It is not just about the looks! It's a bout your distinctive personality and attitude. So Spread the word to your friends and bring them along!

Only 45 individuals will be picked! Want to be one of the 45 individuals? Come for the audition on the 12th of May! Here's a chance for FAME and FUN!

The first 200 participants on the audition day will recieve a free t-shirt from LA BASE!

To make you feel like a star, we have professional Hair stylist from A Cut Above and Make Up Artist from RMK. Not forgetting the Professional Photographer from M8 Studio!

Venue: Personal Shopper Area at Parkson, Pavilion KL

Date: 12th of May 2010

Time: 11am to 8pm